We encourage engagement with the workshop theme via Twitter, with the use of the hashtag #LeanAOM.

Here are some tweets from the session at AOM in 2019:

Many thanks to our fantastic panel of speakers for a tremendous session on Lean Startups and Innovation Strategy! #LeanAOM @AOMConnect @AOM_TIM @AOM_STR cc @AndyWuAndyWu pic.twitter.com/bzojNdF1sn

— David Clough (@David_Clough1) August 10, 2019

What and when should you run a #LeanStartup test? Think about the criticality, fidelity, and opportunity cost of the test you’ll run – Advice from @sstern_mit #LeanAOM @AOMConnect @AOM_TIM

— David Clough (@David_Clough1) August 10, 2019

.@HowardAldrich : What you do matters more than what you bring to the table in terms of resources and capabilities! #leanaom pic.twitter.com/A9ZQh8t5eq

— Henrik Berglund (@khberglund) August 10, 2019

Sourobh Ghosh discusses how design of A/B testing affects org learning and performance #LeanAOM @AOMConnect pic.twitter.com/xc5Z8Z6Mxv

— David Clough (@David_Clough1) August 10, 2019

Here are some tweets from the session at AOM in 2018:

Lean Startup is all about doing. We know less about what entrepreneurs are thinking – Kathleen Eisenhardt sees wide open research opportunities on cognition #LeanAOM #AOM2018

— David Clough (@David_Clough1) August 11, 2018

Kathleen Eisenhardt on “Lean Startup: Past, Present, Future“ in PDW on Lean Startup and Innovation Strategy #LeanAOM #AOM2018 @AOM_TIM @AOM_STR @ENT_Div_AoM @AOMConnect pic.twitter.com/K8bAiShad7

— Marcel Bogers (@Bogers) August 11, 2018

“Pivots need a category strategy:” construct a social-psychological world in which your product is going to work – Elizabeth Pontikes #LeanAOM #AOM2018

— David Clough (@David_Clough1) August 11, 2018

Elizabeth Pontikes on pivots and category strategy in PDW on Lean Startup and Innovation Strategy #LeanAOM #AOM2018 @AOM_TIM @AOM_STR @ENT_Div_AoM @AOMConnect pic.twitter.com/gtT12oAfr1

— Marcel Bogers (@Bogers) August 11, 2018

It is beneficial for start-ups to reject their hypotheses in applying lean methodology by @ericries. Learnt from @Ted_Ladd giving a very emotional presentation standing at a table at #LeanAOM #AOM2018 @AOMConnect pic.twitter.com/LkuBKGPe21

— Thomas Clauß (@thomas_clauss) August 11, 2018

“Search depends on uncertainty and context” – breakthroughs arise differently to incremental improvements – Nathan Furr at #LeanAOM #AOM2018 @nathan_furr

— David Clough (@David_Clough1) August 11, 2018

Alfonso Gambardella on “A Scientific Approach to Entrepreneurial Decision Making” PDW on Lean Startup and Innovation Strategy #LeanAOM #AOM2018 @agambardella61 @AOM_TIM @AOM_STR @ENT_Div_AoM @AOMConnect pic.twitter.com/0dOjZOG3UM

— Marcel Bogers (@Bogers) August 11, 2018

Startups that mix abductive, inductive, and deductive learning did better than deductive only – a study by Nathan Furr #LeanAOM #AOM2018 @AOM_TIM

— David Clough (@David_Clough1) August 11, 2018

Experimentation is broader than adaptation at the firm level, its also about entry – Rajshree Agarwal at #LeanAOM #AOM2018

— David Clough (@David_Clough1) August 11, 2018

#LeanAOM pic.twitter.com/vlMEFQphEG

— Andy Wu (@AndyWuAndyWu) August 11, 2018

Lean startup workshop #AOM2018 #LeanAOM pic.twitter.com/j6kO0xkkdZ

— elda barron (@EldaBarron) August 11, 2018

Here are some tweets from the session at AOM in 2017: